¿What was the activity that I liked the most? Part II

Chronicle of an iconic character

The activity that I liked the most to learn about the character of the father of modern advertising, was characterized by being one of the first to face the advertising profession with a certain logic, metrics and data. One of the first to use focus groups to test new products and advertising campaigns

This story caught my attention to know the story of an important character in the world according to his professional profile and the most important facts of the character's professional career.

https://drive.google.com/file/d/1Cw-p7daQ6XVgZeMMhcdVaZi4uma-HQVO/view?usp=sharing